How to Develop a Media Plan Focus

Media Plan

Developing a Media Plan Focus

Course Overview:

BSBMKG506 Plan market research
BSBMKG507 Interpret market trends and developments
BSBADV507 Develop a media plan

What you will learn:

  • How to identify market research needs
  • How to gather the right data for marketing
  • Analysing qualitative results
  • How to develop a market research plan
  • How to interpret trends and market developments
  • Selecting your media vehicle
  • Defining media requirements
  • Produce your media plan
Features Benefits
• Delivered online
• Flexible, self-paced learning
• Learning interactions for students
through our virtual classrooms and
live webinars
• Study options that work around
the student’s schedule
• Student support via phone and email
• Three units are accredited
• Gain credits that can be used in other
Nationally Accredited BSB Business
• Upon completion, a
Statement of Attainment is issued
• Can be used in conjuction with any
other course